Truist Financial Corp. will introduce itself at one of the biggest sporting events in the world.
The recently merged bank is building on the sports portfolio of BB&T Corp. and SunTrust Banks Inc. by partnering with the Miami Super Bowl Host Committee in a sponsorship role.
In the agreement, Truist will serve as the official bank of the committee and will be the lead partner for committee’s hospitality house, a dedicated space for C-Suite executives and top decisions makers. The space will be…